noun (1) the use of the imagination or original ideas, especially in the development of items that do not exist anywhere.
The staff at ATG use original ideas as the foundation of its creative process. This process starts with critical thinking….the ability to understand a complex problem set, breaking them into their constituent components, placing them in order and finding new ways to solve these problem sets. Many times, the problems are illusive with no apparent answer. This is the perfect place to start…. One of our Customers had just this kind of problem. ATG used its creative process and was able to meet the demand and fly into space.